Seven Deadly Sins:
competition brief, extended to sweet packaging
Seven Deadly Sins:
competition brief
Skype:
competition brief
O2 'We're better Connected':
collaboration competition brief
Visual Timeline:
I created an aesthetic timeline from recording the items of clothing used over a period of two weeks. I wanted a visual appearance of repetition, but also to incorporate the idea of fragility and ‘transparency’ of material belongings.
What is good?
open brief
My initial inspiration for this brief was that ‘Good’ is having money to afford to buy the things we want rather than need.
I then went on to investigated how much stuff I own and after categorising and estimating the total value of the items I need versus the items which I bought because I wanted, the shocking contrast encouraged me to explore ways to represent this information.
My initial inspiration for this brief was that ‘Good’ is having money to afford to buy the things we want rather than need.
I then went on to investigated how much stuff I own and after categorising and estimating the total value of the items I need versus the items which I bought because I wanted, the shocking contrast encouraged me to explore ways to represent this information.
Since one usually doesn’t take notice of care labels, I decided this would be a way to introduce the information because our disinterest in the labels is much the same as our disinterest in who made items (and the probability that they own far less than us consumers).
Blueprint Property Development:
branding and identity
Audi Design Foundation:
anti-racism brief
The idea was to represent people as equals, irrelevant of their race. I wanted to use a method that could communicate to an audience of all age groups, and in a way that isn't condescending. Having been interested in the idea that racism is a taught discrimination & that children are not born with racist opinions, I chose to use a simple visual representation with dot to dot. It was interesting to see how people join the dots; forming the image of two racially different faces, but using colours other than skin tones. The dots form outlines of two faces- creating recognisable images of people, however without the consideration of race.
The idea was to represent people as equals, irrelevant of their race. I wanted to use a method that could communicate to an audience of all age groups, and in a way that isn't condescending. Having been interested in the idea that racism is a taught discrimination & that children are not born with racist opinions, I chose to use a simple visual representation with dot to dot. It was interesting to see how people join the dots; forming the image of two racially different faces, but using colours other than skin tones. The dots form outlines of two faces- creating recognisable images of people, however without the consideration of race.
Don't Panic:
'machine' brief
The brief was to design a student poster for the Don’t Panic student packs in which the set title was Machine. I decided to focus on mechanical type.
Occasions:
gift packaging for men, aged 18-35
Since there is a gap in the market for men I decided to attempt to create a new giftbag which would appeal to males. I came up with the idea of incorporating a x-ray gimmick on the bag, as a quirky idea of what is masculine or men would actually like. This has then been transferred onto the card and giftwrap.
Since there is a gap in the market for men I decided to attempt to create a new giftbag which would appeal to males. I came up with the idea of incorporating a x-ray gimmick on the bag, as a quirky idea of what is masculine or men would actually like. This has then been transferred onto the card and giftwrap.
Metro Newspaper:
competition brief
